# Quince Turkish Towels vs Competitors: Why They’re Cheaper > Quince waffle-terry towels vs the $100 hangtag. Ownership review is already live. This is the vs-price page. Canonical: https://wetried.it/turkish-towels-comparison/ Last updated: 2026-09-15 ![White Quince waffle terry bath towels hanging](https://wetried.it/wp-content/uploads/2026/09/towels-waffle-hang.jpg) Waffle terry, hanging. Quince product photo. TL;DR. Quince waffle-terry bath towels are $49.90 for a set of two. 100% long-staple Turkish cotton, 550 GSM, waffle on one side and terry on the other, 365-day returns. We already wrote the ownership review. This page is the vs-price page. Boll & Branch costs more for the mill story. [Onsen](https://wetried.it/onsen-towel-review/) is the waffle we already tested when stink was the problem. Buy Quince for the $50 dual-texture set. Buy Onsen if you want that specific waffle. Read the [Quince towel review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/) first. ## Read the review first The full towel test is [Quince Turkish Towels Review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/). Set of two waffle-terry bath towels. $49.90. 550 GSM. Dual texture. That page is the product. This page is why we would not pay $100 for the same cotton with a different hangtag. Same rule as [how we test](https://wetried.it/how-we-test/). We are not going to invent a 5-year lab test or a star rating we did not measure in this house. ## Quick comparison BrandWhat you are paying forStart here Quince waffle terryTurkish cotton, 550 GSM, 365-day returns[Our towel review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/) Boll & BranchSame mill story, higher hangtagSkip unless you want that store Onsen waffleThe no-stink waffle we already reviewed[Onsen towel review](https://wetried.it/onsen-towel-review/) Quince linen sheetsFlax, not towels[Charcoal Chambray](https://wetried.it/quince-european-linen-sheet-set-review/) ![Quince towels next to a luxury-brand towel](https://wetried.it/wp-content/uploads/2026/03/Quince-Versus-Luxury-Brand-Towels.jpeg) Quince vs a luxury towel. We hung both. ## What the extra money buys Turkish cotton is not a secret. Long-staple fiber. Absorbent. Gets softer after a few washes. Quince, Boll & Branch, and a pile of “luxury” brands all sell a version. The [Quince review](https://wetried.it/quince-review/) already covers the brand model: skip the wholesale markup. Boll & Branch at about $100 a set is the comparison people search. You are paying for the store and the story. You are not getting a different species of cotton. If prestige is the point, pay it. If drying off is the point, $49.90 is the point. [Onsen](https://wetried.it/onsen-towel-review/) is a different comparison. We reviewed it as the waffle that does not stink. Light, quick-dry, not a plush hotel towel. Quince waffle-terry is dual-sided and cheaper. If odor on a hanging waffle is your actual complaint, start with Onsen. If price is the complaint, start with Quince and the [ownership review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/). ![Onsen waffle bath towel](https://wetried.it/wp-content/uploads/2021/10/onsen-bath-towel-review.jpg) Onsen waffle. The towel we reviewed for smell, not price. ![Stacked Quince waffle terry towels](https://wetried.it/wp-content/uploads/2026/09/towels-waffle-stack.jpg) Waffle terry stacked. Same fabric as the hanging pair. ## Waffle and terry One side waffle, one side terry. Waffle dries faster. Terry grabs water. That is the design, and it is the useful part of this SKU. A single-texture luxury towel does not automatically outperform that. Care is boring: wash cool, skip the zipper bag, pull them out. Same as every decent towel. High heat is how you wreck loops. ## Who this is for - You want towels, not a furniture catalog. - You will use a 365-day return if the hand-feel is wrong. - You already bought Quince [sheets](https://wetried.it/quince-european-linen-sheet-set-review/) or [pants](https://wetried.it/cheaper-abc-pant-quince-chino-review/) and you want the bathroom to match the price logic. ## Who should skip these - You want a specific West Elm or Parachute colorway for a whole-house look. - You already own the Quince set and need care notes. Use the [review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/). ### Are they as good as Boll & Branch? For drying a body, yes enough. For a logo on the hem, no. That is the whole page. ### What about Onsen? Different job. [Onsen](https://wetried.it/onsen-towel-review/) is the waffle we bought to kill towel smell. Quince is the $50 Turkish dual-texture set. Read both reviews. Do not treat them as one towel. ### Do they get softer? Turkish cotton does after a few washes. Ours did. Details live on the [towel review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/). ## Verdict Buy the Quince waffle-terry set if you want Turkish cotton without a $100 hangtag. Read the [full review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/) before you buy a pile of SKUs. Do not mix this page up with [linen sheets](https://wetried.it/quince-european-linen-sheet-set-review/). Reviewed by [Chip Hanna](https://wetried.it/reviewer/mrwetriedit/). See also: [Quince towels review](https://wetried.it/quince-turkish-towels-review-worth-it-complete-buying-guide/), [Onsen towel review](https://wetried.it/onsen-towel-review/), [Quince linen sheets](https://wetried.it/quince-european-linen-sheet-set-review/), [Quince review](https://wetried.it/quince-review/), [how we test](https://wetried.it/how-we-test/). ## Related - [Quince European Linen Sheets Review: Charcoal Chambray](https://wetried.it/quince-european-linen-sheet-set-review/) - [Kizik vs Allbirds: We Tried Both (2026)](https://wetried.it/kizik-vs-allbirds/) - [SUAVS vs Allbirds: We Own Both (2026)](https://wetried.it/suavs-vs-allbirds/) - [Atoms vs Allbirds: We Tried Both (2026)](https://wetried.it/atoms-vs-allbirds/) - [Pura vs Drift 2026: Which One We Keep Using](https://wetried.it/pura-vs-drift/)