Pura Car vs Pura Plus: Which Is Better?

Our verdict

Here's how the Pura Car and the Pura Plus stack up, side by side.

Side by side

AttributePura CarPura Plus
Our rating—10/10
Price$34.99$79.99
Best forSmart fan genuinely fills large spaces better than the Pura 4, but count on swapping fragrance vials every 2-3 weeks.
Standouts
  • I absolutely love it; even on subtle mode I can still smell it really well after a few weeks.
  • On low setting it fills my truck nicely and the cartridge lasts around a month for me.
  • The scent starts stronger right after inserting a cartridge and then settles down quickly.
  • Built-in fan covers 500+ sq ft quickly
  • Compatible with existing Pura fragrances
  • Quick app setup (under 5 minutes)
  • Alexa and Google Assistant control
  • Customizable intensity and scheduling
Watch-outs
  • Some fragrance options are great, but a few can feel too strong in a smaller car cabin.
  • Battery life and scent output dropped quickly over time, especially in colder weather.
  • Fragrance vials deplete in 2-3 weeks at higher intensity
  • Requires counter/shelf space (not wall-mounted)
  • Needs outlet access (power cord required)
  • No Apple HomeKit support

Which one is right for you?

Choose the Pura Car if…

  • I absolutely love it; even on subtle mode I can still smell it really well after a few weeks.
  • On low setting it fills my truck nicely and the cartridge lasts around a month for me.
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Choose the Pura Plus if…

Smart fan genuinely fills large spaces better than the Pura 4, but count on swapping fragrance vials every 2-3 weeks.

  • Built-in fan covers 500+ sq ft quickly
  • Compatible with existing Pura fragrances
Check price

Why we rate them this way

Pura Car — /10

What we liked: I absolutely love it; even on subtle mode I can still smell it really well after a few weeks., On low setting it fills my truck nicely and the cartridge lasts around a month for me., The scent starts stronger right after inserting a cartridge and then settles down quickly..

Worth knowing: Some fragrance options are great, but a few can feel too strong in a smaller car cabin., Battery life and scent output dropped quickly over time, especially in colder weather..

Pura Plus — 10/10

Smart fan genuinely fills large spaces better than the Pura 4, but count on swapping fragrance vials every 2-3 weeks.

What we liked: Built-in fan covers 500+ sq ft quickly, Compatible with existing Pura fragrances, Quick app setup (under 5 minutes), Alexa and Google Assistant control, Customizable intensity and scheduling.

Worth knowing: Fragrance vials deplete in 2-3 weeks at higher intensity, Requires counter/shelf space (not wall-mounted), Needs outlet access (power cord required), No Apple HomeKit support.

On price, the Pura Car is the cheaper pick at $34.99, versus $79.99 — a difference of about $45.00.

Common questions

Which is cheaper, the Pura Car or the Pura Plus?

The Pura Car is the cheaper of the two at $34.99, versus $79.99.

What's the difference between the Pura Car and the Pura Plus?

Short version — Pura Car: . Pura Plus: Smart fan genuinely fills large spaces better than the Pura 4, but count on swapping fragrance vials every 2-3 weeks.

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