Our verdict
The Arctic Cool and the Fresh Clean Tees is now Fresh Clean Threads are too close to call — we rated both 8/10. There's no clear winner here, so it comes down to what you want it for. We break that down below.
Arctic Cool

Fresh Clean Tees is now Fresh Clean Threads
Side by side
| Attribute | Arctic Cool | Fresh Clean Tees is now Fresh Clean Threads |
|---|---|---|
| Our rating | 8/10 | 8/10 |
| Best for | Arctic Cool lives up to the name—the cooling tech works, and it's worth the premium if you run hot. | Rebranded as Fresh Clean Threads but unchanged—still the best-value pick for quality men's basics. |
| Standouts |
|
|
| Watch-outs |
| None we flagged |
Which one is right for you?
Choose the Arctic Cool if…
Arctic Cool lives up to the name—the cooling tech works, and it's worth the premium if you run hot.
- Sweat-activated cooling technology actually works
- Keeps you noticeably cooler on hot days
Choose the Fresh Clean Tees is now Fresh Clean Threads if…
Rebranded as Fresh Clean Threads but unchanged—still the best-value pick for quality men's basics.
- Outstanding quality and durability
- High-quality materials and construction
Why we rate them this way
Arctic Cool — 8/10
Arctic Cool lives up to the name—the cooling tech works, and it's worth the premium if you run hot.
What we liked: Sweat-activated cooling technology actually works, Keeps you noticeably cooler on hot days, UPF 50+ sun protection included, Soft and comfortable, doesn't feel scratchy, Lightweight and breathable.
Worth knowing: Busy, large front logos, Limited solid color options, More expensive than regular athletic wear.
Fresh Clean Tees is now Fresh Clean Threads — 8/10
Rebranded as Fresh Clean Threads but unchanged—still the best-value pick for quality men's basics.
What we liked: Outstanding quality and durability, High-quality materials and construction, Affordable—tees start at $19, Expanded range including henleys, polos, pullovers, Sustainability commitments and WRAP-certified factories.
Common questions
Is the Arctic Cool or the Fresh Clean Tees is now Fresh Clean Threads better?
We rated both 8/10 — it's a genuine toss-up. Arctic Cool: Arctic Cool lives up to the name—the cooling tech works, and it's worth the premium if you run hot. Fresh Clean Tees is now Fresh Clean Threads: Rebranded as Fresh Clean Threads but unchanged—still the best-value pick for quality men's basics.
What's the difference between the Arctic Cool and the Fresh Clean Tees is now Fresh Clean Threads?
Short version — Arctic Cool: Arctic Cool lives up to the name—the cooling tech works, and it's worth the premium if you run hot. Fresh Clean Tees is now Fresh Clean Threads: Rebranded as Fresh Clean Threads but unchanged—still the best-value pick for quality men's basics.